Post #855 – July 15, 2020

The Equity Crowdfunding Micro-Niche

For some time now I have been writing a series of articles ( on what I’ve categorized as lucrative (and most often, unrecognized) “micro-niche” practices – everything from esports and synthetic biology to digital transformation and last week’s social-media influencers.

While Covid-19 may be decimating many businesses, it is already creating scores of new ones and serving as a catalyst for improved sources of “alternative financing” – and one notable micro-niche within alternative financing is equity crowdfunding (or Reg CF).  By way of a small example, take a look on LinkedIn at #crowdfunding to see that there are already 86,350 followers.  On July 10 I noticed a posting from Jose Montero, a California-based CEO, announcing the official close of “our crowdfunding campaign” after maxing out early with 3800+ investors reaching his funding goal of $1.7 million (the regulated cap) to finance Blue, a smart business card and mobile app.

Read the complete article - HERE

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